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Why India Matters to Spotify, and Why it May Not Deliver

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There are two key reasons for such weak uptake to date:

1. Music plays a different role in India:Bollywood and devotional are two of the most widely listened to music genres, neither of which are mainstays of subscription services, nor streaming music consumption in general.
2. Income levels are low:the average per capita income is $553 a month, with the luxury of a music subscription far out of reach for most Indians, other than urban elites. Spotify’s $1.80 price point in India may sound cheap, but relative to average income, it is 9.3 times more expensive than $9.99 is in the US. So, Spotify would need to be priced at $0.19 to be the same relative affordability as in the US, which coincidentally is the price for its day pass.

Music Industry Blog

Warner Music and Spotify have been involved in a rather unseemly and very public spat this week over Spotify’s India launch. I’ll leave for someone else, the discussions of the potential implications of a blanket license for songwriter rights in India for an on-demand streaming service. Suffice to say, the words ‘can of worms’ come to mind. Instead, I am going to focus on why India matters so much to Spotify.

The next one billion, perhaps…

Spotify’s Daniel Ek has made much of addressing the next one billion internet users as part of Spotify’s long-term opportunity. Given the fact that China is effectively off the table for now and that sub-Saharan Africa is probably a generation away from being a major streaming market, India is the key component of that next one billion.

Europe and North America accounted for 69% of Spotify’s subscriber growth in 2018. While this…

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Written by Peter Jebsen

3. März 2019 at 21:21

Amazon Is Now The 3rd Biggest Music Subscription Service

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(…) Amazon’s achievement is even more impressive than it first appears. Amazon’s music streaming adoption is concentrated among 4 of its Amazon Prime markets: US, Japan, Germany and UK. In these markets 35% of Amazon Prime subscribers are Amazon Prime Music or Amazon Prime Music Unlimited users.

Music Industry Blog

At MIDiA we have long argued that Amazon is the dark horse of streaming music. That horse is not looking so dark anymore. We’ve been tracking weekly usage of streaming music apps on a quarterly basis since 2016 and we’ve seen Amazon growing strongly quarter upon quarter. To the extent that Amazon Prime Music is now the 2nd most widely used streaming music app, 2nd only to Spotify which benefits from a large installed base of free users to boost its numbers. So, in terms of pure subscription services, Amazon has the largest installed base of weekly active users.

But it’s not just in terms of active users that Amazon is making such headway. It is racking up subscribers too. Based on conversations with rights holders and other industry executives we can confirm that Amazon is now the 3rd largest subscription service. Amazon has around 16 million…

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Looking Back at News Impact Summit Hamburg 2017: Tweets and Links (#NISHBR)

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As its past editions in Hamburg (2015) and Berlin (2016), European Journalism Centre’s News Impact Summit 2017 was an inspiring event with lots of great speakers. 180 editors, journalists, J-school students and media experts discussed the topic „Truth, Tech & Community: Building Bridges to Foster Journalism Innovation“. I had the pleasure of moderating the panel „Diversity Means…“ which was a nice follow-up to last Wednesday’s Dverse Media Pop-up at the SPIEGEL building.

I collected the most interesting tweets (hashtag: #NISHBR) and most helpful links:

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R.I.P., Chris Roberts! (Das waren noch Texte: „Ich heiße Karl-Heinz / Und komme aus Mainz / Mein Hobby ist Love!“)

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Er reichte nicht an Udo Jürgens heran (und nicht mal an Gunter Gabriel). Aber ich muss gestehen, dass es mal eine (sehr frühe!) Phase in meinem Leben gab, als ich Chris Roberts (R.I.P.) mochte. Ich höre gerade wieder in sein Schaffenswerk hinein und stieß auf diesen Gaga-Klassiker:

Ich heiße Karl-Heinz
Und komme aus Mainz
Doch weil das heut nicht gefragt ist
Bin ich jetzt der Bill
Aus Blueberry Hill
Mein Hobby ist Love!

Better goes it not.

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Written by Peter Jebsen

3. Juli 2017 at 23:51

Kostenlose Medientagung in Hamburg: News Impact Summit am 29. Juni 2017 (#NISHBR)

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News Impact Summit Hamburg 2017

Free-to-attend media innovation event that brings together international media experts with local news communities to focus on how new technology, tools and methods are changing the way journalists work in the newsroom.

„Truth, Tech & Community: Building Bridges to Foster Journalism Innovation“ ist das Motto des News Impact Summit Hamburg (Hashtag:
#NISHBR), zu dem das European Journalism Centre (EJC) in Zusammenarbeit mit dem Google News Lab am Donnerstag, 29. Juni 2017, in die Katholische Akademie Hamburg einlädt (Herrengraben 4, 20459 Hamburg).

Das ganztägige Event, das komplett auf Englisch abgehalten wird, kostet keinen Eintritt. Über 250 Journalisten, Medientrainer und Journalistikstudenten treffen auf Experten, die sich in großen deutschen und internationalen Medienunternehmen mit Innovationen im digitalen Journalismus beschäftigen.
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Written by Peter Jebsen

7. Juni 2017 at 20:31

Welches Sozialgeschnatter ihr 2016 gelesen habt: die Top-10-Posts

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Written by Peter Jebsen

1. Januar 2017 at 22:27

Veröffentlicht in Blogs, Internet, Social Networking

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My Spotify Top Songs of 2016 Playlist

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My Spotify Top Songs of 2016 playlist is a nice mix of funk, soul, a little country and some surprises. Enjoy!

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Written by Peter Jebsen

27. Dezember 2016 at 23:09

Tellonym: Spielwiese für Beleidigungs-Trolle oder virtuelles Kuschelparadies?

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TellonymIsabel Bogdan hat die folgende Tellonym-Beschreibung von Herrn Buddenbohm schon in ihrem Blog zitiert. Ich finde sie so treffend, dass ich sie ebenfalls gern verwende:

Das ist natürlich eher sinnlos, gänzlich unnötig, moderner Schnickschnack und tendenziell Zeitverschwendung, ich habe also auch einen Account.

Wer Lust hat, auch auf diese Sau aufzuspringen, die gerade durchs virtuelle Dorf getrieben wird, kann mir hier gern eine Nachricht hinterlassen.
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Written by Peter Jebsen

16. November 2016 at 21:41

Veröffentlicht in Internet, Social Networking

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So war „Besser Online 2016“: Die Twitter-„Presseschau“ zu #djvbo (1/2 – Vormittag)

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So war „Besser Online 2016“: Die Twitter-„Presseschau“ zu #djvbo (2/2 – Nachmittag)

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